Category: Understanding Customer Behavior

Unlocking the Potential of Black Friday & Cyber Monday: Digital Marketing Strategies for 2023

Posted on by jennmacqueen in Business Growth, Data-Driven Marketing, Data-Driven Metrics, Digital Marketing, Paid Ads, Retargeting, Return On Adspend, Return On Investment, ROA, Social Media Marketing, Targeted Advertising, Targeting, Uncategorized, Understanding Customer Behavior

The holiday season is synonymous with festivity, joy, and, yes, shopping sprees! Two dates that have become practically etched in the retail calendar are Black Friday and Cyber Monday. Occurring annually on the day after Thanksgiving and the following Monday, these are not just days but phenomena that have redefined consumer behavior and retail strategies. … Continue reading Unlocking the Potential of Black Friday & Cyber Monday: Digital Marketing Strategies for 2023 →

Chatbots: Your Ultimate Tool for Lead Generation, Sales, and Customer Service Automation

Posted on by jennmacqueen in AI, Behavioral Software, Building Trust, Business Growth, Business Scalability, Consumer Trust, Data Collection, Digital Marketing, Marketing ROI, Productivity, Understanding Customer Behavior

Overwhelmed by the never-ending stream of customer queries and the challenge of lead generation? In the ever-evolving digital landscape, Conversational Marketing, powered by Chatbots, could be your golden ticket to more effective Customer Service Automation and enhanced sales performance. Today's guide aims to tackle your most pressing questions and concerns about integrating chatbots into your … Continue reading Chatbots: Your Ultimate Tool for Lead Generation, Sales, and Customer Service Automation →